How to Optimize Dynamic Website or Pages?

How to Optimize Dynamic Website or Pages?

Definition of Dynamic Pages :

Dynamic pages are the pages generated "on-the-fly" from a database. It is also known as database-driven pages. PHP, Perl, ASP, etc are using to generate dynamic pages.


It is difficult for the search engines to read the dynamic pages. It is generated when user select variable. It is not possible for search engines to select those variables and this reason these pages cannot indexed.


Dynamic URL's contains strings like &, %, ? and due to these characters problems starts for the search crawlers to read the content. But it is possible to index the dynamic pages also.


Here, I am writing the way through which a dynamic page can be readable by the crawlers :

1. Place links of the dynamic pages on static pages. Further it can be submitted in search engines manually. Most of the dynamic pages will indexed by the search engine by this way.
   
2. Coldfusion and other softwares are available which can replace special characters like ?, %, & with alternative text. 
   
3. Using help of CGI/Perl, we can convert query string in the url with suitable text. Path_Info and Script_Name are environment variables which contains complete URL including strings in dynamic pages.
   
4. Web hosting company also provides module with Apache software that can convert dynamic URL into urls that can be indexed by search engines. The mod_rewrite available for Apache that converts requested url into search engine friendly urls.

What is Optimization?

Search Engine Optimization it means that your site will be analyzed and then improved to make it possible for Search Engines to index and rank it. If your web site does not rank well, optimization helps that your web site will be found in the first upcoming pages of the search results. This can vary from ranking very high in Google to good in Yahoo and excellent in MSN. We cannot predict in which Search Engine the best ranking will take place because they work in different ways.
What has to be done to achieve good search engine ranking?
It is our job to check if Crawlers as Google, Yahoo or MSN can identify all the hyperlinks in the pages and can add them to the list of URL's to visit. The same importance has the content that is reflecting the category your web site belongs too. Additionally the architecture and programming of the web site is of significance because pages have to be readable and accessible for these software agents. Some code is just as "hard to read" for Search Engines, as it is for anyone who is not a programmer. Another aspect we take care of is, that you do not want all your pages to turn up on the internet, or do you? To know how to handle this aspect is just as important as the firewall on your workstation.
When will I see the results?
This is the most asked question. People nowadays expect instant results. This is not applicable when you get engaged in Search Engine optimization. Facing a competition counted in millions and finally out-rank them cannot be achieved with a magic wand. Indexing a fraction of the web can take the Search Engines a long time; this is usually measured in weeks or months. This is also the reason why it still makes sense that we submit your web site to those Directories where also Google and friends (well, rather competitors) feed on. Patience and an ongoing monitoring and modifications are necessary to get the web site into the first search result pages and refreshing content regularly and building up backlinks to keep it there.
What are costs for SEO services?
SEO WATCH designed attractive Web Promotion packages to provide examples what the approximate costs are for optimization and what you receive in return. On the other hand, we provide so much insider knowledge on these pages, that you could actually start with SEO yourself, after having studied our content.

Our SEO projects are as follows:

1. www.matexinternational.com for following keywords are top ten in Google, Yahoo & MSN.
1. India shirt exporters
2. India t shirt exporters
3. Shirt exporters
4. T shirt exporters
5. Bavarian Shirts
6. Cotton lycra shirts
7. German lent house shirts
8. Classic Casual shirts
2. www.angelbroking.com for following keywords are top ten in Google, Yahoo & MSN.

1. Angel broking
2. Online share trading
3. Online share trading in india
4. Online share trading india
5. Online trading in india
6. Share broking
7. Ebroking
8. Ebroking in india
9. Stock broking
10. Stock broking in india
11. Stock brokers in india
12. Share trading tips
13. Broking
14. Broking in equities
15. Latest news on share trading news
16. Share trading tips & news
17. Pms
18. Portfolio Management Service
19. Angel
20. Investment advisory
2. www.pali-beach-resort.com for following keywords are top ten in Google, Yahoo & MSN.

1. Mumbai resorts
2. Picnic mumbai
3. One day picnic in mumbai
4. One day picnic
5. Beach resort in mumbai
6. Resort in mumbai
7. Resorts in mumbai
8. Mumbai resort
3. www.jingashoes.com for following keywords are top ten in Google, Yahoo & MSN.

1. Jinga
2. Jingas
3. Jinga shoes
4. Buy jinga
4. www.angelmf.com following keywords are top ten in Google, Yahoo & MSN.

1. Mutual Funds Schemes
2. Buy mutual funds
3. Indian mutual funds
4. Mutual funds in india
5. SIP calculator
6. Best sip to buy
7. Mutual funds India nav
8. Best sip schemes in India
9. Top performing mutual funds in India
10. MF India
5. www.angelcommodities.com following keywords are top ten in Google, Yahoo & MSN.

1. Trading on MCX
2. Trading on NCDEX
3. Commodity future trading
4. NCDEX Top Gainers
5. NCDEX Top losers
6. NCDEX Top Values
7. NCDEX Top Volume
8. MCX Top Gainers
9. MCX Top Losers
10. MCX Top Volume
11. MCX Top Values
12. NCDEX commodity
13. NCDEX commodities
14. NCDEX online
15. MCX commodity
16. MCX commodities
17. MCX online
18. NCDEX
19. MCX & NCDEX
20. MCX Trading
21. NCDEX Trading
22. NCDEX live quotes

6. www.angelsecurelife.com following keywords are top ten in Google, Yahoo & MSN.
1. Best insurance plans in India
2. Top life insurance in India
3. Best life insurance policies in India
4. Top life insurance in India

Content Optimization

Good copy equals conversions.

This is probably the hardest selling point to get across to a client when seo speak begins. Sure people know they need to get ranked in Google, and they know you need to build an online presence, and of course, they all know that they need to get traffic to their site.

But site copy? Anytime that topic is brought up, most clients proudly boast that they have already posted their brochure's information on their site and that works just fine.

Well, it doesn't. Content optimization is a skill that few people possess. Words sell, images don't. You need to get the user to take action! So, in that spirit, here is a list of things to do and ones to avoid:

Things to do:

1. Use the main keyphrase you are targeting on every page, except for the home page.
2. Use keyphrases in your hyperlinks.
3. Create a page title that is intriguing and eye catching. Remember words sell, graphics don't.
4. Limit your keyword usage to 2 or 3 keywords per page. Otherwise, you may get tagged for keyword spamming.
5. Create supplemental content like FAQ pages, how-to pages, industry glossary and related articles about the product.
6. Use the description meta tag. Google refers to this when it can't find content or a listing in DMOZ.
7. Always keep an eye on competitors and how they rank for the same keywords.
8. Focus on the the pages that have your best conversion rates.
9. Think like a reporter, asking the five W questions (who, what, when, where, why).
10. Display your location. Studies indicate that people look for local vendors, even when online.
    

Things to avoid:

1. Inserting keywords into copyrighted material.
2. Forgetting what your audience is looking for.
3. Leaving the title of your page as "Untitled".
4. Using too many graphics.

Waiting to implement copy changes for expected seasonal sales. You need 6-months when optimizing seasonal content to give the engines time to adjust to your alterations.

Content optimization is a continual process of monitoring and updating. By staying true to this course, you'll see the results in your sales.